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"Can we get 10,000 clicks for $100…???"
Anyone that is offering a package of clicks is likely selling a scam (and the sales person may not even know it).Companies that package clicks get the majority of their clicks from foreign (Chinese & Indian) workers and automated programs.
Our product doesn't work that way. We manage towards placement, not clicks; after all we can't force users to click or even perform a search. But when they do search for underwater basket weaving in Denver; you show up.
While Google Sponsored Listings are pay-per-click, the cost varies upon each click depending on keyword, geographic region and time of day.
We actually put in several counter-measures to eliminate click-fraud as well as reduce clicks; for example most ads show a phone number so that no click is necessary.
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